Task
In addition to optimize text content, it is reasonable to optimize images as well. In doing so it is important to embed the images in pertinence texts and to describe them with various metadata. Otherwise search engines will hardly be able to extract the content of these images directly. Today, we upload a picture by taking into consideration the most important facts of picture optimization. These steps should be implemented with every uploaded image, in the future.
Video
Examples
- Images may not be blocked by robots.txt
- Optimal image sizes are: 320 x 240 – 1280 x 960 pixels
- Pertinent file name
- Assign a pertinent alt-text
- Envising text must be pertinent, keywords should be close to the text
- In view of SEO, captions are useful
- Internal linking, external backlinks, multiple use, etc. as indirect ranking factors
Checklist
- ▢ Select the image in the optimal format and compress it for web-usage (load times), select a pertinent file name
- ▢ Start the upload in WordPress and assign the alt-text
- ▢ Include image in relevant landing page, place caption, and place the keywords near the image